ChecklistLaunch

Pre-Launch Store Listing Checklist

The listing essentials to have in place before your app goes to production on Google Play.

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Complete store listing basicsApp name, short and full descriptions, and category are required before release.
Add screenshots for supported device typesPhones and, if supported, tablets and Wear — quality visuals drive conversions.
Upload a feature graphic and iconThe graphic requirement for the store listing and a correct-size icon are both part of the listing.
Declare ads in the listingAd declaration affects which listings and age bands your app appears in.
Complete the Data Safety form for your releaseDeclare data collected, shared, and encrypted as your app actually behaves.
Finish the content rating questionnaireRatings are calculated from your answers — re-check after major content updates.
Confirm a real privacy policy URLPolicy URLs must resolve; app categories and data uses require this at listing time.
Review your target audience answersTarget audience feeds content ratings and policy eligibility, including ads.

Checklist updated August 17, 2026 · not affiliated with Google. Always confirm current requirements in Play Console.

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